LTCM

The Small Plate

I found this very interesting:

Alex Bogusky doesn’t think bigger is better. He believes we should think small—especially if we want to stay trim. The idea that if you eat less, you weigh less is hardly a new concept, but it’s one that Alex has packaged into a tidy little eating plan and book, The 9-Inch Diet, that hits stores this week.

His “eureka” moment came after buying a 1940s lake house. The co-chairman of Crispin Porter + Bogusky, an ad agency, discovered the old kitchen cabinets wouldn’t fit his dinner plates. So he did some research and found out that in the past 30 years, plates have gone from 8.5 inches in diameter to 12 inches.

Those plates get piled high with food in homes across the country and that, Alex says, is the reason why so many of us are packing on the pounds. His remedy is simple: It doesn’t matter what you eat, just eat 9 inches of it—not 12. And when it comes to snacks, Alex says, stick to healthy ones and don’t eat too many.

Eating off a nine inch plate. Hmmmmmmm, maybe I need to get a 6″ plate?

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July 23, 2009 - Posted by | Uncategorized

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